An Industrial Collusion Against Waste
"Industrial ecology" may not be an oxymoron
by Elizabeth Pinchot
One of the articles in Business On A Small Planet (IC#41) Summer 1995, Page 43
Copyright (c)1995, 1997 by Context Institute | To order this issue ...
Recently I had a long phone call with Ernie Lowe, who as an "industrial
ecologist" works within the optimistic space of an oxymoron, reconciling
the conflict between expanding industry and a fragile planet.
I like to talk with Ernie Lowe because he is not cynical about the future.
He and his industrial ecology colleagues are helping design new industrial
villages that mimic the sustainable exchanges in natural systems - one's
waste becomes another's food or feedstock. (Over 90% of our extracted material
ends up as waste, nine tons a year for the average US citizen.)
In "eco-industrial parks," businesses locate together to practice
closed-loop recycling, including by-product exchanges between the
companies to radically reduce front-end resource use and back-end waste
- creating a new industrial collusion against waste.
Local Industrial Collaborations
Eco-industrial parks are in the planning stages in places like Baltimore,
Rochester, Halifax Nova Scotia, Chattanooga and even the notorious Brownsville/Matamoras
region along the Texas/Mexico border. These parks pull together diverse
local interests to focus on taking care of the local community both economically
and environmentally - expanding local jobs, incomes and tax revenue by designing
for radical resource efficiencies.
An over-stressed environment like the Brownsville/Matamoras border region
is getting help for the development of eco-industrial parks from a number
of public and private organizations, including the Environmental Protection
Agency; the Research Triangle Institute; and Ernie Lowe's partnership, Indigo
Development, as well as the Environmental Defense Fund and the Texas Natural
Resources Conservation Fund.
In the Baltimore and Rochester developments, Ed Cohen-Rosenthal, with
Cornell University's Work and Environment Initiative, is promoting a focus
on labor-management partnerships from the design stage on (including using
union pension fund financing) to achieve the best environmental and business
performance.
Ernie Lowe described the excitement that is generated in the initial
meetings at the various sites. People from the diverse local organizations
latch onto the ideas, brainstorm applications together, and bring back from
the breaks new proposals and cooperative designs. In a place like Brownsville/Matamoras,
I imagine the relief people feel shifting their economic focus from reactive
to proactive, from pollution clean-up to waste elimination.
One of the parks might get its start from a new power plant, looking
to sell its excess heat and other by-products. The park would then pull
in a network of complementary industries - with good "fits" between
their inputs and outputs. These industries would literally pool resources
(exchanging by-products that were formerly regarded as waste) and discover
other ways of collaborating to serve mutual interests - echoing the successes
of biological evolution.
Circular Industrial Systems
Not all of this is new to industry: in the chemical industry, for example,
the practice of seeing all wastes as potential by-products has been fundamental
to new product development for decades. One of Ernie's associates, Doug
Holmes, describes how the various petrochemical plants and refineries sharing
the Houston Ship Channel have established among themselves a cooperative
network of one-to-one resource exchanges. The basic raw materials, mostly
oil and gas, are brought in by pipeline, and the products mostly leave by
pipeline too. The interesting twist is the hundreds of metered pipelines
crossing the channel between the plants for materials exchange, moving one
plant's by-products to become another's raw materials, saving millions of
dollars of virgin material as well as the expense and risk of transportation
and disposal.
The most famous industrial ecosystem for resource sharing grew up over
the last 15 years in Kalundborg, Denmark, among a group of adjoining industries:
Denmark's largest coal-fired power plant, its largest refinery, a plasterboard
factory, and a pharmaceutical company, as well as the city of Kalundborg,
which supplied water and heat.

The power plant supplies its lower temperature steam as well as its core
product - electricity - to the city, to the refinery, and to the pharmaceutical
company, and some lower temperature water to a fish farm. The refinery provides
excess gas (which would otherwise be flared off) to the power plant and
plasterboard factory. There are a number of materials exchanges, both local
and to more distant plants, such as the gypsum from the power plant's desulfurization
process providing two-thirds of the plasterboard plant's needs. The refinery's
desulfurization process produces pure sulfur which goes to a distant sulfuric
acid plant. In the most recent accounting, the companies at Kalundborg have
spent approximately $60 million (US) on making the exchanges possible, and
have gained a return of $120 million through cost savings and new revenues.
Parts of a Larger System
The practice of industrial ecology extends beyond the efficient sharing
of energy and materials among business to new organizational and product
designs. Not surprisingly, innovation in waste reduction depends on people
engaged in common goals. Cornell College's Work and Environment Initiative
has been comparing national toxic release data with measures of worker participation
at each facility. They are finding a direct relationship between strength
of worker participation in formal environmental programs and reduction in
toxic emissions, not just in one site, but nationwide.
In some countries, the very nature of a "product" is challenged.
The Swiss and Germans are pioneering "product-life extension"
industrial policies, in which the use of a product is sold, rather
than the product itself. A company gets its profits from continuing stewardship
of the things they make and through service to the user. Agfa-Gevaert has
adopted this approach with its copiers; the German auto makers are moving
in this direction. The products are designed to last, to be maintained,
improved, and disassembled for reuse rather than bought and dumped. Business
itself can then de-materialize into more and more service functions, giving
further hope that "industry" and "ecology" might co-exist
after all.
Elizabeth Pinchot is a consultant with Pinchot and Company, on Bainbridge
Island, WA., and the co-author of the book, The End of Bureaucracy and
the Rise of the Intelligent Organization.
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