Teledemocracy
Electronic communications may permit
direct democracy on a larger scale
An Interview With Ted Becker, by Robert Gilman
One of the articles in Governance (IC#7) Autumn 1984, Page 41
Copyright (c)1984, 1997 by Context Institute
The national electronic "town meeting" described in the previous
article may sound like science fiction, but in fact we've had the capability
to do this for many years. One of the people who have been exploring these
possibilities is Ted Becker, a lawyer and political scientist, currently
teaching at the University of Hawaii. During the past five years he has
been using modern communications technologies to improve the democratic
process in various places around the globe. He and his wife have also developed
the Interpersonal Mediation Movement in Hawaii.
Robert: HOW DID YOU get into using television to help improve
the governance process?
Ted: That's a good question. First of all, it's not just television.
I'm interested in telecommunications in general. That would include telephone,
computers, radios, any of the electronic media.
For a long time I have not been satisfied that the American government,
at any level - national, state or local - adequately informs and then represents
the will of the American public in major issues. The people in power have
long argued that part of the reason why they don't represent those interests
and the public will is because the public is ill- informed, doesn't take
the time to deliberate and doesn't take the time to participate other than
to maybe come out and vote once every four years. My feeling has been that
if the public were adequately informed and given opportunities that were
more convenient to them, there would be much more interaction and much more
input on the part of the public.
The best way to do that, it seems to me, is to utilize the electronic
media. Every American home is a political communications center. Something
like 98% of all homes have television, 98% of all homes have a telephone,
98% of all homes have radios. So there it is. The possibilities of interaction
between the public and the government through electronic media exists already;
it's just not being used. Now with the computer, videotex and all the other
kinds of informational systems also coming on line, it's just almost a technological
imperative that the public utilize this kind of technology in order to improve
the government.
Robert: More specifically, how might the technology be used?
Ted: I can give you an actual example where it is utilized very
effectively. The most exciting experiment of this kind that is ongoing,
and a very useful model, is in Reading, Pennsylvania, where there is something
called Berks County Television Network (BCTV). They have several centers
around the county that have two-way television capability; in other words,
you can receive television or produce television in the centers. Originally,
these centers were started as part of a National Science Foundation project
involving New York University and some cable companies in that area. The
idea of the project was to get elderly people to be able to communicate
with each other about problems that affect them. They started off with just
three centers, and they had elderly people learn how to use video equipment.
They began communicating with each other, and then, of course, the cable
companies put their programming onto the cable so that it could also get
into the houses of people in that area. They used a lot of split- screen
techniques and this kind of thing so elderly people in their houses could
sit and watch other elderly people discussing various kinds of problems.
They could call in to one of the studios and ask a question, this would
be discussed among the people in the three centers and then aired over the
cable into the homes for everyone who was interested to sit and watch.
This was a very successful project, so successful that about a year or
so later the city government decided to try the same approach. They became
aware of the fact that nobody would come to the public hearings on such
things as budget, community development - maybe two or three people would
show up - so they decided to try plugging into the Berks County Television
System. Since then, they haven't had a single budgetary hearing or community
development hearing other than on television in the Reading, Pennsylvania
area. The number of people who have participated has increased dramatically,
something like 25-fold.
Robert: Do you remember when it was started?
Ted: I think in 1976. It's been ongoing, and at this point in
time it's what I call government by television. As I say, they have city
council-people on every week, the mayor is on pretty much every week, people
call in and ask him questions. Their hearings are on television and people
call in with ideas. Why do you have to go down to city hall to listen to
this stuff and to have input when you can do it right from your own home?
That's what they're doing in Reading, Pennsylvania. That's one outstanding
example in action right now.
I think the other most outstanding experiment, in terms of real on-going
governmental projects, is Alaska. There they do two things which I think
are very illustrative of the value of this sort of thing. One is what is
called a legislative tele- conference network, LTN. What they have are centers,
all around the state. These centers are linked by satellite, and they have
tele-conferencing capability so that people can attend various kinds of
hearings from the capital by just going down to their local teleconference
centers, and they can observe the hearing. They can call in and have input
into the hearings. This system has been in effect since 1977 and is constantly
being expanded both in use and the number of centers because the public
likes it so much. The only problem they have with it has been its getting
overused.
So that's one. Then they also have what they call the Alaska Town Meetings.
The most successful one was done in 1980 through the office of the Governor.
What they did is have a television hearing (on capital improvement projects
and transportation in Alaska) with a very ingenious design. They had three
different groups of people who could call in and participate through using
telephone and television, they spread around the state to a random sample
of people, consensors, which are little black boxes attached to the television.
People could then sit in their homes and view the discussion. Then at certain
times they'd ask for a vote, and people in their homes could push these
little buttons on the little black boxes that the state had given them;
and the results would flash up on the screen instantaneously from all over
the state.
So you can see that this isn't just pie in the sky stuff. It really happens.
Not only does it happen, but every time it's employed, it's highly successful.
It's also been shown not only that the public likes it, that it works, but
actually if you want to do cost-benefit analysis in terms of the time, the
expense that people have to use in gas, getting babysitters, or whatever
in order to get somewhere, to a central spot, that it probably ends up being
cheaper.
Robert: Is there any indication of the kind of influence that
it has on the government officials?
Ted: That's a hard one. The situation where it will be most effective
is where the results of these become law, like initiative or referendum.
Then it's directly converted. Public opinion becomes law. You don't have
to worry about whether representatives are paying attention to it or not.
In the situations where it's been done, I would say that it probably influences
them, but it's hard to actually determine whether it actually controls their
votes.
Robert: What would you see as some of the steps that could
be taken beyond these current examples?
Ted: Number one, I think the public has to be better educated
about these things through the popular media, particularly about how successful
they have been, so that there is more pressure to do more of it. These things
have been going on for a long time. You've never heard of them, right? How
come? What's the secret? The major media, they don't talk about it. There's
lots of resistance out there to this sort of thing, particularly in terms
of people who already have power, whether it be economic, political, or
social, to begin to educate the public as to the tremendous political capacity
they have right in their own homes, to their own electronic political
communications-mix
that they have in their own homes.
Robert: What are some of the arguments that are raised against
doing this?
Ted: I don't think anyone raises arguments because no one's pushing
much to do it.
Robert: They just drag their feet.
Ted: Right. Like here in Hawaii, for example. Hawaii would be
a perfect state to have this legislative teleconferencing network, especially
with Alaska already doing it very successfully. So, how come Hawaii doesn't
do it? They've had committees appointed to study teleconferencing here for
the last six years, and nothing happens. The reason for that is, who's pressuring
them to make it happen? Nobody.
Robert: How do you see the relationship between what you are
talking about and Duane Elgin's work with trying to get the television media
to carry more socially relevant programming...?
Ted: And politically interactive is another thing he pushes for.
That's really where we connect. Duane's interested in more informational-stuff.
That's fine. I'm not opposed to that, but I don't think that's going to
make much difference. I think the thing that will be different is where
we begin to use the electronic media interactively to start getting the
public, first of all, into lateral communications, so the public can see
what the public is thinking constantly. Secondly, to at least pressure and
influence those in power to begin to yield more to what the public is thinking
and wanting, on various kinds of issues. Can you imagine if that were done
on a regular basis over network television, what impact that would have
upon our political scene?
Robert: One of the problems I can see is the problem of numbers,
of volume. Especially if you were to be dealing with a system like this
for millions of people, or tens or hundreds of millions of people, how do
you then begin to allocate time and access to the technology so that there
can be some reasonable representation?
Ted: Frankly, I think that's a canard. If you want to put the
money into it, the hardware and the software and the human manpower - I'm
not saying there wouldn't be a million little problems and glitches to be
ironed out - but if we worked on it for a couple years, putting in a substantial
budget nationwide, into making this thing work, we could have an interactive
system set up that would boggle the mind. Give me the budget of Jaws,
or give me the budget of any Stephen Speilberg movie, I'll set up a
system that will be tremendous in the space of two years. Or one B-1 bomber.
Robert: We've been talking about getting citizen- opinion out
and more visible. That's important, but one of the challenges in government
is to not only find out what people think about existing options but to
develop better options, better policies; and I'm wondering to what extent
interactive television can be used in that process?
Ted: First of all, I am much more in favor of moving toward the
consensual rather than adversarial democratic system, particularly where
you get the public involved. I'm not interested so much in doing public
opinion polls and finding out 55% is for this, and 45% is for that; therefore,
the 55% wins. I'm much more interested in getting information out into the
public domain, letting it swirl around for a bit, doing a couple of polls
on it, maybe sequentially, and then trying to see where there might be a
consensus in terms of a variety of alternatives. When I say consensus I
don't know exactly what I mean by that, maybe something over 80 to 85%,
something like that. Or more. We find, in a lot of the interactive stuff
we do on television, what we get back is substantial consensuses, 90-95%
as matter of fact here in Hawaii on a number of issues. So my feeling is
that once you systematically get information out, systematically develop
a discussion on the issue, systematically get various alternatives out to
the public, that the process will maximize the possibilities of identifying
and measuring public consensuses in various areas.
Personally speaking, I believe that the public is best able to determine
what is best in the public interest, not representatives and politicians.
So, as much as people have faith in the free market, private enterprise
system, for developing the wealth of a nation, a la Adam Smith, I
have that same faith in the free market of ideas and the free interaction
of the public in general in developing the public welfare. It's the system
that we have now that's so tremendously elitist and run by small groups
of people that are special interest groups. That's what's not producing
the best public policy, and that is the log jam that has got to be broken.
I believe that the telecommunications hardware and our software techniques
are quite capable of doing that.
Robert: How do you see this applying internationally?
Ted: Are you talking about the nuclear, the big problem? Let me
tell you about something I'm working on right now with the Union of Concerned
Scientists (UCS) in Cambridge. Last spring the UCS did a National teleconference.
They supplied the television up-link from a group of experts in Cambridge,
including Carl Sagan and Admiral Noel Gyler, who were discussing the pitfalls
and dangers in Ronald Reagan's Star War's proposal. This feed was offered
free to various of their network of activists around the country. There
were, I think, ten down-links set up around the country, one in Atlanta,
one in Denver and others around the country. The people at the down links
observed the discussion going on in Cambridge and a six- minute animation
that they also had on the Star Wars thing. Then the UCS opened up phone
lines back to Cambridge, where the people in the audience then could ask
questions of the panel; and they just went back and forth for an hour after
that.
This fall, the UCS is going to try to increase the scope of what it's
doing along these lines. Here's where I come in. For the last couple years
they've had what they call the Week of Education around the country on various
items like the nuclear arms race and the nuclear freeze. As part of the
week of education, in October of this year, they're going to have another
tele-conference and electronic town meeting on the nuclear stalemate. They're
going to start off with a tele-conference out of Cambridge again offering
it free to anybody who wants to pull it off, for any of their organizers
who can get a down link and have people watching the tele- conference. They
are also - and this is the idea of the project director, which I thought
was really brilliant - going to offer it free to community cable programmers
all around the country, too. This way it can start to get into the
homes of the American people as well. They also want to have feedback coming
back into Cambridge. They're going to have the phone bridge system set up
again from the centers, as they had in the spring, but also they're thinking
of perhaps using the dial-vote system, which is the 900 number that AT&T
has, where people can then vote from their homes on the issue, after watching
the tele-conference and listening to the discussions through the phone bridge.
So we'll start to have a national tele-democratic discussion and debate,
trying to locate the areas of consensus on what the problem is and what
the solutions are.
I think this is a step in the direction of what you're talking about,
talking in terms of international issues. This could be done also with the
Soviet Union, but so far all we've got is Reading, Pennsylvania, a tele-conference
in Alaska, and a couple little experiments going on around the country.
Now we're moving - finally - into trying to do something nationally in terms
of setting up some kind of tele-conference, electronic town meeting. Internationally,
yes, I can see that way down the line. Everybody is operating on such little,
pinched budgets, to do this kind of thing, because, again, the people in
power don't want to do this kind of thing. They talk about it. And God help
us if they really do do something along these lines. I would feel it would
end up being terribly biased and stilted one way or the other. In the meantime,
we have to kind of do this patch-quilt, low-budget to no-budget, kind of
stuff that we're doing and see the way it evolves.
Robert: It does seem that there's some real health to going
ahead and doing it and not waiting for the approval of government agencies?
Ted: Not only not wait for the approval, but to do it without
them, just develop it without them. Although,... actually when you take
a look at it, a lot of these experiments that have been done are being sponsored
by governmental agencies, like the office of the Governor in Alaska. By
the way, you folks up in Washington had a terrific one about ten years ago.
It was called Alternatives For Washington. Dan Evans set it up. It ran for
about a year or a year and a half, and it was a terrific exercise in modern
tale-democracy. It's a kind of model. Of course when Dixie Lee Ray came
in, she scotched the whole thing.
Robert: So, you would say that while the initiative needs to
come from a Grass Roots level, at least in some situations, there has been
help from government sources?
Ted: Definitely. These cases are a big exception, but there are
some exceptional people in government and very enlightened; and they've
certainly moved it along a lot. Also I had an experience in New Zealand
where we did a nation- wide thing we called Tele-Vote, and that, too, was
basically paid for by a government agency. I'm not saying that all people
in government are the enemies of tele-democracy. It's not the case, but
certainly there is much resistance to developing this coming out of the
ordinary run of people who are in government.
Robert: Do you see a connection between your personal mediation
work and tele-democracy?
Ted: Yes, that's kind of what I said back a ways in terms of developing
consensus and presenting alternatives for people to judge, and not focusing
on where the division is, on where the problem is - focusing instead on
what the workable solutions are that people can agree on. That approach
is the mediation approach, and we're using the telecommunications media
to do that.
Robert: Could you translate that mediation-approach into a
series of steps?
Ted: Getting consensus on what the problem is, exploring a range
of alternatives that might be workable, and then getting people to agree
on what the best workable solution is, finding out where there can be the
maximum amount of agreement on what the best workable solution is.
I believe that American governments today respond mostly to organized
interest groups, whatever they may be, whether it be the National Association
of Manufacturers or the Sierra Club. When you start really to pit those
kinds of groups against each other, you know where the major money is. It's
coming out of political action committees, corporations, the Petroleum Institute,
stuff like that. If you just go on the basis of bucks, you see the way the
policies go, you see who gets elected to office, you see the composition
of Congress, you see what's happened.
My feeling is that once you get the public involved in dealing with the
issues that you'll get a different set of values that are going to come
to the fore in the decision-making process. This isn't to say that the public
is always going to be wise and good, but it is to say that the public-at-large
has a definitely different set of values than people who are running our
country. If we are going to move forward, if we are going to have a sustainable
society, it's going to have to become a more democratic society. This country
will rise or fall on the amount of democracy that we have in the future.
The greatest hope of having far more democracy in the future is through
our technology, so that the technology, properly used, and used by all,
has the greatest promise for a sustainable society in the future.
Bibliography
Alaska Public Forum, The Alaska Television Town: Meeting (Anchorage,
AK: Office of the Governor, 1980)
Barber, Benjamin, Strong Democracy (Berkeley, CA: University of California
Press, 1984)
Barber, Benjamin, "Voting Is Not Enough," Atlantic Monthly,
June, 1984, pp. 45-52.
Becker, Ted, "Teledemocracy: Power to the People," The Futurist,
December 1981, pp. 6-9.
Gamma, Telecommunitary Democracy: Utopian Vision or Probable Future?
(Montreal: Universite de Montreal, 1982)
Malbin, M., "Teledemocracy and Its Discontents," Public Opinion,
June/July 1982, pp. 57-58.
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